Originally published by Mobile Magazine
AI is having a transformative impact on cloud infrastructure, with its ability to automate IT systems management, bolster security and improve data management.
However, to confront these changes, businesses will need to address the critical IT skills gap facing businesses around the world. Specifically in the UK, 2023 data highlights that 27% of workers said they lack the sufficient digital skills required for their job role, according to the Oxford Learning College.
According to the Oxford Learning College:
- 29% of workers said their lack of digital skills has limited their pay and career progression
- 58% of workers say their employer has never given them any training to help close the technology skills gap
These types of gaps also impact the wider telco industry, with 42% of telecoms businesses reporting a specialist digital or IT skills gap in the market.
With this in mind, Mobile Magazine speaks with Charlotte Webb, Marketing and Operations Director at Hyve Managed Hosting about the changing cloud infrastructure landscape and how businesses can adapt to new technology expectations and confront IT skills gaps.
Can you introduce yourself and explain your current role at Hyve?
Certainly! As the Marketing and Operations Director at Hyve, I oversee our global marketing and operational initiatives. I’m responsible for aligning our regional teams in the UK, US and Germany with Hyve’s overall growth strategy.
Prior to this role, I joined back in 2020 to lead Hyve’s marketing efforts, where I built a strategy that significantly boosted our sales pipeline and enhanced brand visibility. What drives me most is taking on challenges and achieving new goals, so naturally, I jumped at the chance to join Hyve’s marketing team.
In my current role, I’m focused on harmonizing our operations across the world as we continue to expand our reach. I work closely with the founders, Jake Madders and Jon Lucas, to build business opportunities, create global strategies and plan further business expansion.
What have been Hyve’s most memorable challenges and successes in 2024?
2024 has been a real year of growth and development for Hyve as we’ve expanded our global footprint. A highlight of our journey has been the successful launch of two new regional hubs in Berlin and Austin, which has not only increased our international presence but has also opened doors to new customers and solidified our commitment to localized data sovereignty.
By establishing these new hubs, we’ve been able to deliver our brand promise of individualized experience to our German and US customers.
Operating closer to them allows us to tailor our offerings to their specific needs and preferences, ensuring a competitive edge in the global market. This personalized approach is a hallmark of Hyve, setting us apart in an industry dominated by large, generic cloud providers, so it’s been incredibly rewarding to extend this approach to new regions.
Of course, this growth wasn’t without its hurdles. Expanding into a new market like the US required building a strong team that embodies Hyve’s unique culture and values. Finding the right talent for this was an initial hurdle, as we sought individuals who not only possessed the necessary skills but also shared our passion for innovation and customer-centric approach.
